UNTREATABLE.COM
Patient cannot enjoy a meal, sunset, or conversation without calculating its thumbnail potential. A friend's wedding is, primarily, content.
The brand is the person now.
None. Private experiences are considered a waste.
Patients with Severe Personal Brand Psychosis typically present with some or all of the following:
Severe Personal Brand Psychosis belongs to the Institute's growing taxonomy of behaviors that real medicine has declined to name. It exists, roughly, at the intersection of internet culture, interpersonal friction, and whatever is happening in the lives of our patients. It is fictional and it is everywhere.
Under its Latin label Marca individualis totale, the condition appears only in the Institute's own catalog. Real clinicians do not recognize the term. They recognize the behavior.
Think you have it? Find out what else you might be suffering from at the diagnosis generator. Or browse the full index of afflictions.